Automobil

FIRMENAUTO

FIRMENAUTO targets top decision makers in corporate fleet management in Germany. With exhaustive market studies. exclusive reports and cost oriented automobile tests, FIRMENAUTO provides its readers with comprehensive aid in fleet management, as well as help in deciding for third party fleet management firms.
FIRMENAUTO

FIRMENAUTO

Publication:
10 times a year
Founded in:
1994
Copy-Price:
4,00 EUR
Number of copies:
-
Copies sold:
-
Chief-Editor:
Hanno Boblenz 
Division-Head:
Werner Bicker 
Distribution:
Bernd Steinfeldt 
Advertising:
Thomas Beck 
Internet:
FIRMENAUTO
Contact:
Editorial-Contact | Publishers-Contact
Cost-conscious management and constantly improving vehicle techniques make it a complex and challenging task to manage a fleet and choose the right company car. FIRMENAUTO ca be of helpful support in the precess of decision-making because it offers a wide range of vehicle tests and reports on different topics around the car. The yearly event "Firmenauto des Jahres", many workshops and the training for "certified fleetmanager", that FIRMENAUTO offers together with DEKRA Akademie, completes the publication.

firmenauto.de

firmenauto.de

Page Impressions:
-
Visits:
-
Unique User:
-
Chief-Editor:
Hanno Boblenz
Division-Head:
Werner Bicker
Online-Marketing:
-
Internet
FIRMENAUTO

Nearly 110,000 businesses in Germany have a fleet of more than four company vehicles. Extrapolating that figure gives around 1.6 million cars - a huge potential market for leasing firms and fleet management services.

Just as many market researchers have discovered, around half of all today’s cars are purchased. Much lower is the number of vehicles which are externally administered. With a comprehensive overview of the market, exclusive reports from the field and cost orientated tests FIRMENAUTO gives its readers assistance in administering their own motor pool or finding a suitable partner for fleet management.

With a circulation of 50,000, FIRMENAUTO is squarely aimed at fleet management decision makers in Germany. The published material is strengthened through the „Company car of the year“ event, through the training with FIRMENAUTO and the DEKRA Academy as „Certified fleet manager“, through target group focussed one day workshops and via its internet offerings.


Company Car of the Year

Company Car of the Year

The prize for the best company car is awarded by the magazine FIRMENAUTO in association with DEKRA. The experts extensively tested cars across nine categories for two days. After each journey, the fleet manager awarded marks for the drive quality, the comfort, and the cost effectiveness and efficiency of the model. In each category, a prize shall be awarded for the best car overall, as well as the best imported car.